Candy and Confections

Wisconsin is known for quality foods, and when it comes to sweets, the state is no exception.

Photo courtesy of Guth Candies

SavorWisconsin.com is inviting you to explore the sweets of the state during this snowy winter. Several late winter and early spring holidays give consumers several reasons to try all the sweets produced by Wisconsin confectioners.

More and more people are giving in to the urge to feed their sweet tooth. According to the U.S. Department of Commerce, chocolate candy dollar sales increased 5.6% and non-chocolate candy sales grew at a strong 7.5% in 2004. Some of this growth can be attributed to confectioners creating more sugar-free candies and low fat, low carb chocolates in response to the current health craze trends.

Many of Wisconsin’s candy and chocolate makers are part of long-standing family traditions, and their pride and craftsmanship show through in the sweet treats they create. With Valentines Day around the corner, there may be no sweeter gift than chocolates from a local Wisconsin confectioner. In a survey done by the National Confectioners Association, 93% of women polled eat chocolate and 52% say eating chocolate makes them happy.

Photo courtesy of Guth Candies

When you purchase confections from a SavorWisconsin.com company, you will get not just a great treat, but you will get the benefit of knowing that you are supporting your friends and neighbors. SavorWisconsin.com invites you to try the many candies and confections available from Wisconsin-owned companies.

The confectioners on SavorWisconsin.com make it easy for you to purchase their products. You can use the site to find candy producers by product, by region, or by county. There are also several options to find the sales method that’s right for you. Many candy companies are able to sell products directly from their web sites, making it easier for you to find just the right treat for your needs.

SavorWisconsin.com is a joint effort of DATCP, the Wisconsin Apple Growers Association and the University of Wisconsin-Extension and was funded in part by a USDA grant. Businesses needing more information about registering may contact Ross Retzlaff at DATCP, 608-224-5120.